Trademarks Usage
It is the responsibility of 51本色 Marketing, Communication and Media Relations division to protect the integrity of the 51本色鈥檚 official logos when used by an individual division, college, program, department, etc.
The 51本色 maintains a licensing agreement with Learfield Licensing Partners, who administers the licensing process on behalf of the 51本色 and assists with issues of legality and enforcement.
Use of the 51本色鈥檚 trademarks without license or permission from 51本色 Marketing is strictly prohibited. If in doubt, consult with UNO Marketing prior to use of the official marks.
No individual, regardless of his affiliation with the 51本色, may use any 51本色 mark in any manner that suggests or implies 51本色 support or endorsement of a point of view, personal or political opinion, business activity, or movement.
External Business or Individual
Any business or individual that would like to sell items or apparel with the 51本色鈥檚 name or trademarks for commercial purposes will need a license. This includes using trademarked logos for retail distribution or any business that advertises in order to sell products to faculty, staff, students or any campus units.
If not licensed, the businesses or individuals will need to engage in the vendor licensing process through our official partner, CLC Licensing.
Anyone outside the university who would like to use UNO logos, logotypes or other marks for non-commercial purposes, such as showcasing a partnership on a flyer or placing on a website, should complete the Intellectual Property Use Permission form (PDF). This permission exempts them from paying a licensing fee or being fined for license/trademark infringement.
Faculty/Staff/Students
Any faculty, staff or students ordering promotional items such as t-shirts, pens and mugs with a 51本色 logo must use a licensed vendor. A list of all licensed vendors can be found on the CLC Licensing website. If the vendor is not licensed, the vendor will need to engage in the licensing process through our official partner, CLC Licensing.
All UNO faculty, staff and students may use the 51本色 logos request form for reports, research grants, proposals, other business or academic related documents without prior licensing permission.
Guidelines:
Private use of Official 51本色 Insignia, Titles, Stationery, Envelopes, and more can be found here.
Use of 51本色 Indicia can be found here.